In an ever-changing world, KPIs are still necessary to measure organizational and product performance. But with changing customer preferences and new technologies that impact the way we work, it's important to know which KPIs you need to track in order to have a better sense for your organization's health. Are you running your SaaS company and not tracking any KPIs? You may be surprised to find out that this is a recipe for disaster. It's important to know which KPI metrics are most relevant to your business in order to make better decisions with data-driven insights about what needs improvement or tweaking.
It is also critical that companies keep track of how satisfied customers are with their product or service. Whether it's customer experience, conversion rates, churn, or net dollar retention, these KPIs are essential for tracking if your company is on the right path towards success or not.
Here is the greatest content available on how to measure success in software-as-a-service as well as insights into which KPIs are most important. So whether it's time-to-payback, customer acquisition cost or lifetime value, this is the place to start.