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Your Product Demo Sucks Because It's Focused on Your Product  

First Round Review
First Round Review
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Monetate’s Director of Solutions Engineering Robert Falcone shares the structure of a winning product demo and the tactics he has discovered to convince people that they need your product.

  • Learn to effectively craft your demo to fit your specific audience.
  • Prepare diligently to answer audience questions and maintain the flow of your demo.
  • Run a time-bound smart discovery session to learn more about your audience.
  • Show the features that help your customers understand what they need, so you get the outcome you want.
  • Always echo the tone and desire of your audience.
  • Move from a macro to a micro view to help frame your demo and lead your audience down a logical path.
  • Embrace awkward silences to leave room for conversation.
  • Start the Q&A early on and ask open-ended, pointed, and response questions.
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