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A Summary of

The Alternative to Roadmaps

by
Marty Cagan
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Roadmaps tell the team what to do with a prioritized list of tasks. Before you present a goal, address the underlying problem

Finding Alternatives

  • In the product team model, teams figure out best ways to solve a particular business problem

Providing intent for tech companies

  • The Product Vision: holistic view of the objectives of the organization
  • The Business Objectives: specific, prioritized business objectives for each team

The OKR system

  • Tell the team what they need to accomplish and how the results will be measured 
  • Let them solve the problem

For old-style roadmaps

  • Work on highest business value item first

Benefits

  • Increases team's motivation
  • The team is not off the hook just by delivering the project, it must actually work
  • Embrace the likelihood of the initial approach not working out
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