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A Summary of

How To Build A Product Roadmap Everyone Understands

by
Andrea Saez
ProdPad
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A product roadmap should be so clearly designed that teams put it at the center of product decisions, and companies put it at the center of their business decisions. It should be visual, accessible and clear enough for anyone to scan through and understand what’s going on. It should communicate problems that need to be solved and opens up the conversation on how to solve them.

Benefits of a Theme-based Product Roadmap

  • Fewer meetings
  • Healthy team debates
  • Able to make product decisions everyone understands

Columns in a Theme-based Product Roadmap

  • Now:
    • Stuff that you are currently working on.
  • Next:
    • Stuff that’s coming up soon.
  • Later:
    • Stuff that you’d like to work on in the future, but need to do a bit more research before you move on. Ensure that you define initiatives for your roadmap to tackle the root of the problem with a single, elegant solution.  Build the case for each initiative to help strengthen what you’re putting on the roadmap. This will help your team have access to detailed information such as ideas, customer feedback and user stories. Finally, assemble these initiatives into a product strategy by color coding and tagging to allow the viewer to sort through and filter down based on a particular interest.
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