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Communicating bad news

Lenny Rachitsky
Lenny's Newsletter
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The trick to sharing bad news with leaders is imagining being on the other side of the table. Consider: what would you want to know if you were in charge?

5 Tips for Managing Communication About a Failed Project

  1. Get ahead of it
    1. Make sure external stakeholders hear the bad news from you first.
  2. Highlight the good
    1. Build confidence in yourself and your team that you are learning & will avoid the same mistakes.
  3. Share the context
    1. Remind leaders of the project’s background, hypothesis, & feedback.
  4. Have a crystal clear POV on what to do next
    1. Provide a recommendation with how to proceed.
  5. You & your projects are not the same thing
    1. Create separation between you & your projects.
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